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All Articles

Blogs

Avoid the integration trap in your eCommerce business HEADER

Mark Zammit · Mar 11

Why "fake integrations" break as you scale

Explore the “fake integration” trap in eCommerce and learn why sync-based plugins create technical debt as your business grows. Discover the stability of a first-party, Salesforce-native approach.

Blogs

Virginia Gordon · Mar 11

Why AI agents need better data architecture

AI agents promise to close the capacity gap in 2026 but they will fail without a solid data architecture. Learn why disconnected systems slow down AI initiatives and how a unified Salesforce-native approach provides the real-time data foundation needed for Agentforce to succeed in manufacturing and retail.

Blogs

Mikel Lindsaar · Mar 11

The hidden cost of managing multiple eCommerce stores

A company running 76 eCommerce stores needed four full-time staff just to keep products updated. Learn how consolidating onto one system freed up their team for growth.

Blogs

Mar 9

The architect’s masterclass: Why native commerce is the future of Salesforce strategy

Discover why a Salesforce native architecture is the foundation for reliable AI and commerce. Learn about the Thanos Trap of disconnected data silos plus how using standard objects like Product2 and Order ensures your Agentforce agents operate with absolute truth.

Blogs

How to find the real truth behind UTM tracking BLOG HEADER

Mikel Lindsaar · Mar 5

How to find truth in web traffic attribution

Stop guessing about ad spend. Learn how truthful, multi-touch UTM tracking solves the problem of sales numbers that don’t add up, giving senior leaders confidence in their marketing budget.

Events

Mar 4

Dreamforce 2026

News

StoreConnect is a perfect complement to Salesforce NPSP

Jeanavive Janssen · Mar 4

Scaling nonprofit impact with connected commerce

Nonprofits face rising demand but stagnant resources in 2026. Discover how to bridge the capacity gap by consolidating your digital estate on Salesforce. Learn why moving from fragmented tools to a native StoreConnect architecture reduces tech debt and lets your team focus on your mission instead of data reconciliation.

Videos

Mark Zammit · Mar 4

Why your platform should work for you (and not the other way around)

StoreConnect COO Mark Zammit explores the conflict between business growth and digital transformation, emphasizing why your eCommerce platform must adapt to your unique processes.

Events

Mar 3

The Business Show Australia, 25-26 Nov 2026

Join us at the The Business Show Australia over 2 engaging days