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Videos

Title card for the StoreConnect Dreamforce 2026 session, Create an Agentic Foundation with StoreConnect this Week

Mikel Lindsaar · 2 days ago

Your AI agents are only as good as the data they can see

In his Dreamforce 2026 session, StoreConnect CEO Mikel Lindsaar argues that AI projects fail on three things: missing context, the wrong source of truth, and fragmented data. Watch the session, and see why an agentic foundation on Salesforce is now a matter of days rather than months.

Blogs

Mark Zammit · Apr 15

Why complex pricing models do not need custom code

Mark Zammit shares how an insurance company used StoreConnect to manage complex, real-time pricing models without building a bespoke application.

Blogs

Mikel Lindsaar · Apr 14

Eliminate third-party risk by running commerce inside Salesforce

Salesforce breaches are often caused by third-party tools, not the platform itself. Here’s how a “native” approach eliminates these hidden vulnerabilities.

Blogs

Mikel Lindsaar · Apr 8

Why the Heroku news doesn’t change our roadmap

Salesforce is ending new Enterprise sales for Heroku, but StoreConnect customers remain secure. CEO Mikel Lindsaar explains our proactive “Plan B” infrastructure investment, the platform’s long runway, and why our Salesforce-native architecture ensures your commerce stays resilient regardless of hosting.

Blogs

Mikel Lindsaar · Apr 8

The security breach that never happened

Is your customer data scattered across 20 different plugin servers? Mikel Lindsaar, CEO of StoreConnect, discusses the hidden security risks of popular eCommerce platforms.

Blogs

Mark Zammit · Apr 5

How one manufacturer automated their entire ERP from the cart.

Learn how a complex panel manufacturer used StoreConnect and Salesforce to automate manufacturing jobs and provide real-time build updates to customers.

Blogs

Mark Zammit · Apr 2

Why complex businesses cannot fit into Shopify.

Mark Zammit explains why retail-first platforms fail complex industries like manufacturing and B2B and why a customizable data model is the only solution.

Blogs

Team of happy business people working on a collaborative project

Mikel Lindsaar · Mar 31

Why I built StoreConnect

Mikel Lindsaar explains why he built a Salesforce-native commerce solution to end the “integration tax” that kills business growth and continuity.

Blogs

Mark Zammit · Mar 25

Why I don’t trust third-party plugins with customer data

The hidden compliance risks of server-to-server data transmission and why first-party data ownership on Salesforce is the only way to meet strict privacy laws.