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Mikel in orange COVER PHOTO

StoreConnect announces free licenses for Salesforce communities worldwide

~ 2 min read · Tony Melvin

At the recent Architects Dreamin’ US 2026, our founder and CEO, Mikel Lindsaar, shared some news were excited to share. StoreConnect is officially offering a 100% discount on subscription fees for eligible Salesforce community events.


We know the effort it takes to run a regional user group, a Dreamin’ event or a community-led conference. Often, organizers are forced to stitch together a mess of WordPress plugins, Shopify accounts and external forms just to get a website live and sell a few tickets. This usually leads to messy data and a Salesforce org that feels like it’s been crashed for the fourth time.

We want to change that by making it easier to run your entire event experience directly from within Salesforce.

Empowering the ecosystem

The StoreConnect Trailblazer Community License (TCL) is designed to help community leaders focus on their attendees rather than their tech stack. By using a Salesforce-native commerce solution, you can manage everything in one place:

  • Event websites and registration forms
  • Ticketing and T-shirt sales
  • Donation portals and sponsorship sign-ups

This initiative is about more than just a discount. It’s about reducing the operational load on volunteers and providing a professional, integrated experience for the Trailblazers who attend these events.

Free tools for architects and learners

If you are an architect and want to get hands-on with StoreConnect, it is free to use on as many sandboxes as you need. We’ve developed a full training program through the StoreConnect Academy to help you get up to speed.

Whether you’re setting up a demo org or building out a site for a local user group, you’ll have full access to our support team to ensure everything works exactly as it should.

How to get started

To be eligible for the 100% subscription discount, organizations must be a recognized Salesforce community group or event. There are a few standard requirements, such as including a “Powered by StoreConnect” badge on your site and having at least one team member complete the StoreConnect Fundamentals course.

While the annual subscription fee is waived, a 1% Shared Success Fee applies only to transactions made through the system. This allows us to keep supporting the community while you scale your event’s impact.

We’re proud to be part of this ecosystem. If you’re ready to stop fighting with external plugins and start running your event on the platform you already know and love, we’d love to help you get started.

Apply for a StoreConnect Trailblazer Community License today

Tony Melvin · April 21, 2026 ·

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